Latest News

The Buzz on All Things Tourism and Tech

 

Keep an eye on this page for exciting updates from PRTech as well as our retail, dining, and hotel clients. We’ll also post about new traveler trends, innovations in tech, and digital marketing tips, including web design, Search Engine Optimization (SEO), and social media management.

18
Apr 18, 2018

PacRim Marketing Group and PRTech Re-Launch Chinese Website About Hawaii

PacRim Marketing Group and PRTech have redesigned their Chinese-language MyHawaii website, and are hosting it on a server in China to increase loading speed and content quality.

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16
Jun 16, 2017

Dave Erdman Reflects on an Amazing Year as HJCC's Chair of the Board

As the outgoing Chair of the Board at HJCC, Dave Erdman looks back fondly on his role, activities, and the people who supported him during the past year. (Previously published on June 16, 2017 in the Honolulu Japanese Chamber of Commerce Monthly Newsletter, "SHOKO")

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31
Mar 31, 2017

PRTech Rebrands with PacRim Marketing Group After Being Acquired By Vector, Inc.

PacRim Marketing Group has embarked on a rebranding campaign after being acquired by Tokyo-based Vector, Inc., one of the largest independent media communications firms in Asia-Pacific region.

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19
Sep 19, 2016

Japan’s Top Media Communications Firm Acquires Honolulu Marketing Firm

Tokyo-based Vector, Inc. will acquire and merge resources with Honolulu- based PacRim Marketing Group, Inc. and its sister companies PRTech, LLC. and PacRim Marketing Tokyo, KK.

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26
Aug 26, 2016

PRTech, LLC and PacRim Marketing Group Release 2017-18 Asian Holiday Calendar

PRTech, LLC and PacRim Marketing Group just released their popular Asian holiday calendar.

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16
Aug 16, 2016

From Rio to Tokyo

Japan is aggressively promoting tourism to lift domestic gross product and stimulate the economy before the Tokyo 2020 Olympic Games—and beyond. Japan’s newly revised tourism program is to grow international visits to 40 million by 2020.

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07
Jul 07, 2016

Honolulu Japanese Chamber of Commerce Names Dave Erdman Chair of the Board

The Honolulu Japanese Chamber of Commerce (HJCC) has announced the names of the new board members for fiscal year 2016-2017.   Their term will start on July 1, 2016, and run through June 30, 2017.

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29
Apr 29, 2016

Waikiki Beach Walk Launches New Websites

Waikiki Beach Walk® has launched a refreshed version of its website www.waikikibeachwalk.com, and a new Japanese website jp.waikikibeachwalk.com.

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11
Feb 11, 2016

Neiman Marcus Hawaii Engages Travelers from Asia with New Asian Language Websites

Neiman Marcus Hawaii NeimanMarcusHawaii.com, known for its outstanding service and luxury products, has launched new and upgraded Asian language websites to enhance the customers’ online experience.

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30
Jan 30, 2016

Hawaii Prince Hotel Waikiki Launches Chinese Websites with Social Media Feeds

Hawaii Prince Hotel Waikiki has launched two new Chinese websites cn.hawaiiprincehotel.com and tw.hawaiiprincehotel.com, making the hotel the first of the Prince Resorts Hawaii properties to have websites with active social media networks in four Asian languages, including Korean.

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21
Oct 21, 2015

PacRim Marketing Group and PRTech Release 2016-17 Asian Holiday Calendar

PacRim Marketing Group and PRTech have published their popular Asian holiday calendar, which has been mailed to clients and partners and made available to organizations interested in marketing to Asia for nearly 25 years.

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14
Aug 14, 2015

Ilima Hotel Launches Mobile Responsive Websites & Reservations Systems In 3 Asian Languages

Ilima Hotel has launched mobile responsive websites and online reservations systems in three Asian languages in response to market trends and consumer demands.

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02
Jul 02, 2015

Honolulu Japanese Chamber of Commerce Announces New Executive Committee

HJCC announced the selection of its new executive committee. The 12 officers will serve from July 1, 2015 through June 30, 2016.

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26
Jun 26, 2015

2016 World Conservation Congress Is A Positive For Hawaii

Hawaii will be the first U.S. venue to play host to the World Conservation Congress.

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03
Jun 03, 2015

PacRim Marketing Group and PRTech Named 2015 BBB Torch Award Winners

PacRim Marketing Group, Inc. and PRTech, LLC. were named 2015 BBB (Better Business Bureau) Torch Award winners in the category of Advancing Marketplace Excellence for the State of Hawaii.

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08
Apr 08, 2015

PacRim Marketing Group and PRTech named “Best Places to Work”

PacRim Marketing Group and PRTech were named one of Hawaii Business magazine's 2015 “Best Places to Work.”

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18
Mar 18, 2015

PRTech LLC Launches MyRez 4.0

PRTech LLC has launched the fourth iteration of its multilingual, mobile responsive reservations system, MyRez 4.0.

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13
Mar 13, 2015

Tourism and Retail Go Hand-In-Hand

PBN's Retail Roundtable: Relationships are key to winning in retail.

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18
Aug 18, 2014

Irene Honma Promoted at PacRim Marketing Group and PRTech

Irene Honma has been promoted to Director of Sales & Marketing - Asia/International at PacRim Marketing Group, Inc. and PRTech LLC., from Sr. Manager, International Sales & Marketing.

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15
Jul 15, 2014

HAWAII PRINCE HOTEL WAIKIKI LAUNCHES RESPONSIVE WEB DESIGNS IN CHINESE

Hawaii Prince Hotel Waikiki has launched Simplified and Traditional Chinese language websites in responsive design. The property previously went live with its Japanese and Korean language websites in responsive design to appeal to an increasing number of international travelers from Asia viewing websites on mobile devices.

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13
May 13, 2014

DAVE ERDMAN NAMED SMALL BUSINESS PERSON OF THE YEAR

Dave Erdman, president and chief executive officer of PacRim Marketing Group, Inc., and PRTech, LLC, was honored as the Small Business Person of the Year for the state of Hawaii at the 27th Annual SBA (Small Business Administration) Small Business Awards & SmallBiz Editor’s Choice Awards, held on May 8 in Honolulu.

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05
Mar 05, 2014

ALA MOANA HOTEL LAUNCHES CHINESE LANGUAGE WEBSITE

To capture a larger share of the growing international traveler market from China, Ala Moana Hotel has developed a Chinese language website in addition to its Japanese and Korean websites.

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12
Feb 12, 2014

Prince Resorts Hawaii Responds to Increase in Mobile Use by Asian International Travelers

In response to an increasing number of international travelers from Asia viewing websites on mobile devices, Prince Resorts Hawaii has made all of their Japanese language websites mobile responsive.

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17
Jan 17, 2014

DESERT ISLAND RESTAURANTS ENGAGES FRANCHISEES AND CAREER SEEKERS ONLINE

Desert Island Restaurants, LLC, which includes Ruth’s Chris Steak House, Macaroni Grill, Ling & Louie’s Asian Bar and Grill and franchises in Hawaii and North America, has launched a redesigned and upgraded website as part of its rebranding.

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21
Oct 21, 2013

PACRIM MARKETING GROUP AND PRTECH ARE MOVING THEIR U.S. HEADQUARTERS

PacRim Marketing Group, Inc. and PRTech, LLC are moving their U.S. headquarters from S. King Street to Ala Moana Pacific Center, 1585 Kapiolani Blvd., Suite 888, in Honolulu—effective November 1.

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30
Sep 30, 2013

Sheraton Waikiki and Sheraton Princess Kaiulani Launch Responsive Websites in Japanese

The Sheraton Waikiki and Sheraton Princess Kaiulani are the first two Starwood hotels in Hawaii to feature “responsive” web designs in the Japanese language. PRTech launched the responsive websites, along with mobile, multilingual reservations booking systems, in August and September of 2013, respectively.

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17
Sep 17, 2013

College Reaps Benefits of Healthy Isle Tourism

Students from the Asia-Pacific and Europe are feeding the language school's enrollment: PacRim Marketing Group client highlighted in Star Advertiser article by Allison Schaefers.

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30
Aug 30, 2013

Social Media Carves Niche in Marketing to Asia

Dave Erdman, President and CEO of PacRim Marketing Group and PRTech, comments about the increasing role of social media in marketing to Asia.

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25
Jul 25, 2013

Waikiki Beach Walk Expands its Online Presence for Travelers from Asia

Travelers from Japan, China, and Korea can now learn about Waikiki Beach Walk® www.waikikibeachwalk.com online in their own languages prior to arriving in Hawaii. Outrigger Hotels and Resorts, which markets Waikiki Beach Walk, has joined efforts with PacRim Marketing Group to host pages featuring the retail center, its stores, restaurants, and activities utilizing PacRim’s three proprietary Asian language websites about Hawaii.

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19
Jul 19, 2013

Napili Kai Beach Resort Develops Online Presence in Japan

Napili Kai Beach Resorts has launched a Japanese language website with a multilingual, online booking system, elevating its presence in Japan.

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21
Jun 21, 2013

HVCB Website Promotes Hawaii’s Convention Center to the MCI Market

As part of a new marketing strategy by the HTA (Hawaii Tourism Authority) for the “Meet Hawaii” initiative, HVCB (Hawaii Visitors and Convention Bureau) combined its three websites into one, with the help of PRTech.

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07
Jun 07, 2013

Prince Resorts Hawaii Launches Simplified and Traditional Chinese Websites for Three Hawaii Hotels

Hawaii Prince Hotel Waikiki, Mauna Kea Beach Hotel, and Hapuna Beach Prince Hotel launched Chinese language websites developed by PRTech, positioning Prince Resorts Hawaii to capture a greater share of business from the rapidly growing Asian International Traveler market.

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30
Apr 30, 2013

Starwood Hotels & Resorts Launches Korean Website for Sheraton Maui Resort & Spa

Starwood Hawaii is expanding its online presence in Asia, especially in Korea. Starwood Hawaii currently has Korean websites for four of its Waikiki hotels, but Sheraton Maui Resort & Spa is the first Starwood property on Maui to have a Korean website.

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13
Dec 13, 2012

PacRim Marketing Group and PRTech Help Humane Society

PacRim Marketing Group and its sister company, PRTech, supported the Hawaiian Humane Society this year in lieu of holding a gift exchange at their annual Christmas party.

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09
Dec 09, 2012

CENTRAL PACIFIC BANK LAUNCHES NEW WEBSITES IN ENGLISH AND JAPANESE

Central Pacific Bank has launched new user-friendly, interactive websites in English and Japanese.

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14
Aug 14, 2011

PRTech Named One of Hawaii’s Fastest 50 Growing Companies

PRTech was named one of Hawaii’s Fastest 50 Growing Companies by Pacific Business News (PBN) for the 4th consecutive year.

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12
Jul 12, 2011

PacRim Marketing Group and PRTech President Delivers Donations to Fukushima, Japan

PacRim Marketing Group and PRTech President and CEO, Dave Erdman, was one of three members of Rotary Club of Honolulu Sunrise who personally delivered $29,500 to Japan.

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02
May 02, 2011

Chinese Website Gives Turtle Bay Resort Presence in China Traveler Market

Turtle Bay Resort has launched a Chinese website http://cn.turtlebayresort.com just in time for the Asia Travel Mission from Hawaii this May 11 through 18.

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08
Apr 08, 2011

PacRim Marketing Group and PRTech Offer Time and Donations to Help Japan

PacRim Marketing Group (PRMG) and PRTech staff are volunteering time, talent, and money to help with relief efforts in Japan in the aftermath of the March 11 earthquake and tsunami.

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14
Mar 14, 2011

A Message from Dave Erdman About the Earthquake and Tsunami in Japan

A Message from PRTech President Dave Erdman about the Recent Earthquake and Tsunami in Japan.

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19
Aug 19, 2010

PRTech Named One of Hawaii’s Fastest 50 Growing Companies - 3rd Consecutive Year

PRTech was named one of Hawaii’s Fastest 50 Growing Companies by Pacific Business News (PBN) for the 3rd consecutive year.

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